History

popovskik 314667f692 SEO polish: OG image, favicons, 404, article schema, image optimization - Add branded 1200x630 og-default.jpg; article pages use their hero as og:image, others use the default - Wire the existing (previously unlinked) favicon set into every page - Add branded 404.html with root-absolute paths + noindex - Emit Article + localized BreadcrumbList JSON-LD on all article pages - Convert 74 heavy served photos to WebP (28MB -> 8.5MB, -70%), rewrite references, add loading=lazy/decoding=async to below-fold images and fetchpriority=high to heroes (protect LCP) - Stop tracking images/original/ (458MB of unused source masters; kept on disk, gitignored) and ignore .playwright-mcp/ Co-Authored-By: Claude Opus 4.8 (1M context) <noreply@anthropic.com>	2026-08-02 12:15:53 +02:00
..
README.md	Add technical SEO foundation, MK/SI about-us + timeline, content fixes	2026-08-02 11:43:10 +02:00
seo_inject.py	SEO polish: OG image, favicons, 404, article schema, image optimization	2026-08-02 12:15:53 +02:00

popovskik 314667f692 SEO polish: OG image, favicons, 404, article schema, image optimization

- Add branded 1200x630 og-default.jpg; article pages use their hero as
  og:image, others use the default
- Wire the existing (previously unlinked) favicon set into every page
- Add branded 404.html with root-absolute paths + noindex
- Emit Article + localized BreadcrumbList JSON-LD on all article pages
- Convert 74 heavy served photos to WebP (28MB -> 8.5MB, -70%), rewrite
  references, add loading=lazy/decoding=async to below-fold images and
  fetchpriority=high to heroes (protect LCP)
- Stop tracking images/original/ (458MB of unused source masters; kept on
  disk, gitignored) and ignore .playwright-mcp/

Co-Authored-By: Claude Opus 4.8 (1M context) <noreply@anthropic.com>

2026-08-02 12:15:53 +02:00

README.md

Add technical SEO foundation, MK/SI about-us + timeline, content fixes

2026-08-02 11:43:10 +02:00

seo_inject.py

SEO polish: OG image, favicons, 404, article schema, image optimization

2026-08-02 12:15:53 +02:00

README.md

tools/

seo_inject.py

Injects a technical-SEO block into every language page (en|mk|si/**/index.html) and regenerates sitemap.xml + robots.txt. Safe to re-run — the block lives between  and  and is replaced in place.

The block adds: meta description (auto-extracted from the page's lead/subtitle where available), canonical, hreflang alternates (en / mk / sl / x-default), Open Graph, Twitter Card, and an Organization JSON-LD.

All absolute URLs point at the final domain https://msosorg.com (not the temporary host), so nothing needs rewriting at launch. Note: the Slovene folder is /si/ but the ISO code is sl — the script maps si → sl for hreflang/locale.

Usage

python tools/seo_inject.py            # dry run: print the block for pilot pages
python tools/seo_inject.py --all      # write the block into every page
python tools/seo_inject.py --all --sitemap   # also rebuild sitemap.xml + robots.txt

Run --all --sitemap after adding, renaming, or deleting any page so canonical tags, hreflang alternates, and the sitemap stay in sync.