SEO polish: OG image, favicons, 404, article schema, image optimization
- Add branded 1200x630 og-default.jpg; article pages use their hero as og:image, others use the default - Wire the existing (previously unlinked) favicon set into every page - Add branded 404.html with root-absolute paths + noindex - Emit Article + localized BreadcrumbList JSON-LD on all article pages - Convert 74 heavy served photos to WebP (28MB -> 8.5MB, -70%), rewrite references, add loading=lazy/decoding=async to below-fold images and fetchpriority=high to heroes (protect LCP) - Stop tracking images/original/ (458MB of unused source masters; kept on disk, gitignored) and ignore .playwright-mcp/ Co-Authored-By: Claude Opus 4.8 (1M context) <noreply@anthropic.com>
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@@ -16,15 +16,22 @@
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<meta property="og:title" content="A Table Full of Macedonia - MSOS">
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<meta property="og:description" content="The food matters, but so do the order of the plates, the people around them, and the fact that nobody leaves after the first course.">
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<meta property="og:url" content="https://msosorg.com/en/get-to-know-macedonia/a-table-full-of-macedonia/">
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<meta property="og:image" content="https://msosorg.com/images/macedonia-food-shared-table-hero.jpg">
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<meta property="og:image" content="https://msosorg.com/images/macedonia-food-shared-table-hero.webp">
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<meta property="og:locale" content="en_GB">
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<meta property="og:locale:alternate" content="mk_MK">
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<meta property="og:locale:alternate" content="sl_SI">
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<meta name="twitter:card" content="summary_large_image">
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<meta name="twitter:title" content="A Table Full of Macedonia - MSOS">
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<meta name="twitter:description" content="The food matters, but so do the order of the plates, the people around them, and the fact that nobody leaves after the first course.">
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<meta name="twitter:image" content="https://msosorg.com/images/macedonia-food-shared-table-hero.jpg">
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<meta name="twitter:image" content="https://msosorg.com/images/macedonia-food-shared-table-hero.webp">
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<script type="application/ld+json">{"@context":"https://schema.org","@type":"Organization","name":"Macedonian Student Organisation in Slovenia","alternateName":"MSOS","url":"https://msosorg.com/en/","logo":"https://msosorg.com/images/1-logo.png","email":"info@msosorg.com","address":{"@type":"PostalAddress","streetAddress":"Masarykova cesta 24","postalCode":"1000","addressLocality":"Ljubljana","addressCountry":"SI"},"sameAs":["https://www.facebook.com/msos.org","https://www.instagram.com/msosorg_com","https://www.linkedin.com/company/msos-org","https://www.youtube.com/@msosorg"]}</script>
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<script type="application/ld+json">{"@context":"https://schema.org","@type":"Article","headline":"A Table Full of Macedonia","description":"The food matters, but so do the order of the plates, the people around them, and the fact that nobody leaves after the first course.","image":"https://msosorg.com/images/macedonia-food-shared-table-hero.webp","inLanguage":"en","author":{"@type":"Organization","name":"Macedonian Student Organisation in Slovenia","url":"https://msosorg.com/en/"},"publisher":{"@type":"Organization","name":"Macedonian Student Organisation in Slovenia","logo":{"@type":"ImageObject","url":"https://msosorg.com/images/1-logo.png"}},"mainEntityOfPage":"https://msosorg.com/en/get-to-know-macedonia/a-table-full-of-macedonia/"}</script>
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<script type="application/ld+json">{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://msosorg.com/en/"},{"@type":"ListItem","position":2,"name":"Get to know Macedonia","item":"https://msosorg.com/en/get-to-know-macedonia/"},{"@type":"ListItem","position":3,"name":"A Table Full of Macedonia","item":"https://msosorg.com/en/get-to-know-macedonia/a-table-full-of-macedonia/"}]}</script>
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<link rel="icon" type="image/png" href="/favicon-96x96.png" sizes="96x96">
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<link rel="icon" type="image/svg+xml" href="/favicon.svg">
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<link rel="shortcut icon" href="/favicon.ico">
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<link rel="apple-touch-icon" sizes="180x180" href="/apple-touch-icon.png">
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<link rel="manifest" href="/site.webmanifest">
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<!-- SEO:END -->
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<!-- Google Fonts -->
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<link rel="preconnect" href="https://fonts.googleapis.com">
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@@ -172,7 +179,7 @@
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</header>
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<figure class="article-main-image">
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<img src="../../../images/macedonia-food-shared-table-hero.jpg" alt="A shared Macedonian table with salads, bread, beans, and other dishes">
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<img fetchpriority="high" src="../../../images/macedonia-food-shared-table-hero.webp" alt="A shared Macedonian table with salads, bread, beans, and other dishes">
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<figcaption>A shared Macedonian table. Photo: nehruresen, <a href="https://depositphotos.com/" target="_blank" rel="noopener">Depositphotos</a></figcaption>
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</figure>
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@@ -214,7 +221,7 @@
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<p>It does not need decoration. Bread and time are enough.</p>
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<figure class="article-inline-image">
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<img src="../../../images/macedonia-food-tavce-gravce.jpg" alt="Tavče gravče baked and served in a clay dish">
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<img loading="lazy" decoding="async" src="../../../images/macedonia-food-tavce-gravce.webp" alt="Tavče gravče baked and served in a clay dish">
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<figcaption>Tavče gravče, the Macedonian baked bean dish. Photo: <a href="https://en.wikipedia.org/wiki/Tav%C4%8De_grav%C4%8De" target="_blank" rel="noopener">Wikipedia</a></figcaption>
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</figure>
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@@ -247,7 +254,7 @@
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<p>Pastrmajlija is a useful example of how one dish can carry city identity. People do not only discuss whether it is good. They discuss where the right version comes from.</p>
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<figure class="article-inline-image">
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<img src="../../../images/macedonia-food-ajvar-preparation.jpg" alt="Roasted red peppers being prepared for homemade ajvar">
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<img loading="lazy" decoding="async" src="../../../images/macedonia-food-ajvar-preparation.webp" alt="Roasted red peppers being prepared for homemade ajvar">
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<figcaption>Ajvar, a roasted red pepper relish. Photo: <a href="https://100daysandnights.com/ajvar/" target="_blank" rel="noopener">100daysandnights.com</a></figcaption>
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</figure>
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@@ -280,7 +287,7 @@
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<p>For visitors, the useful lesson is not to measure Macedonian hospitality through efficiency. The extra time is part of what is being offered.</p>
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<figure class="article-inline-image">
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<img src="../../../images/macedonia-food-pastrmajlija.jpg" alt="A traditional oval pastrmajlija topped with seasoned meat">
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<img loading="lazy" decoding="async" src="../../../images/macedonia-food-pastrmajlija.webp" alt="A traditional oval pastrmajlija topped with seasoned meat">
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<figcaption>Pastrmajlija, a Macedonian meat flatbread. Photo: <a href="https://balkantravel.rs/en/gastro-corner/pastrmajlija-the-irresistible-taste-of-north-macedonia/" target="_blank" rel="noopener">balkantravel.rs</a></figcaption>
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</figure>
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@@ -305,7 +312,7 @@
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<div class="footer-main">
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<div class="footer-info">
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<div class="footer-logo">
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<img src="../../../images/13-whitelogo.png" alt="Macedonian Student Organisation in Slovenia Logo">
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<img loading="lazy" decoding="async" src="../../../images/13-whitelogo.png" alt="Macedonian Student Organisation in Slovenia Logo">
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</div>
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<p class="footer-legal-name">Društvo Makedonska Študentska Organizacija v Sloveniji za študentsko podporo in kulturno sodelovanje</p>
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<p>
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